This is quite a good example of how you can plan for something but it go totally in a different and much better direction!
This was the summer of Jaquemus emerging as the best marketers ever and we were heavily influenced by that, wanting to get vibrant colours and fun angles that skewed what the viewer was seeing initially and luckily Flo is so long and elegant that it was so easy to capture her in these amazing ways!
It was also the first roll I put through the Pentax 17 which proved itself to be a gorgeous little beast; powerful flash and sharp focus, lending itself to a gorgeous sunny day in Penzance.